Learnings

Share price case: a military aircraft maker's stock is falling. Apply a profitability framework, cut costs in a shrinking market and see why a merger worked.

Supply chain case: a major music label ran out of CDs at retailers over the holidays. Map the handoffs from artist to shelf and see where the delays crept in.

Why are a fast food chain's new stores underperforming? Break the problem into revenue and cost, segment the customers, and see why location decided the case.

EVA case: a regulated water utility has negative economic value added. See how to split EVA into operating profit and capital charge, and where to look first.

Estimation case: what is one more passenger per flight worth to an airline with 100 planes? Follow the assumptions on routes, turnaround and marginal cost.

A rival's $5 spinbrush took 1% of the toothbrush market. Should the client copy it? Work the profit-per-customer maths and see why a copy is the wrong move.

Value chain case: a ball bearings maker with flat revenue turns its world-class procurement capability into a high-margin service business. See the analysis.

Growth strategy case: can a $250M performance chemicals division grow 10%+ a year in a market growing at 3-4%? See the framework, options and outcome.

Investment case: should MyBank buy an undeveloped gold mine in Peru? Work through the political, price and infrastructure risks and the expected return.

Profitability case: FitCo's members doubled but profit fell by a third. See how underpricing in new markets was found and why a 40% price rise was proposed.

Management consulting explained: what consultants do, the main service types, why companies hire them, and how to start a career at MBB or boutique firms.

Pricing cases hinge on three approaches: cost, competitor and value. Get the framework, the 5 steps and a full worked example with every number shown.